EXPERIENCE
Marketing Designer • INS Marketing and Consulting
November 2022 - Present
• Create individual business branding collateral for Financial
Advisor and Advisory Teams
• Develop industry compliant social media and client point of
sale material for the insurance and financial services industry and
financial professionals
• Implement advisor marketing launch campaigns, evaluate
performance metrics. Evaluate and integrate existing client
marketing programs to targeted markets
User Acquisition/ Creative Lead • SmartNews
April 2017 - July 2022
• Created ad campaigns including news networks such as CNN,
CNBC, USA Today, The Verge, VICE News, Reuters, Vox, WIRED,
Buzz Feed, Mashable, NBC News, and more
• Delivered weekly ad concepts including video and static
designs on aggressive deadlines for US, Japan, UK, and India
• Produced outdoor media designs for
ONA (Online News Association)
• Reviewed consumer focus groups based in different major
US cities on app and general news consumption
Marketing Designer • INS Marketing and Consulting
January 2022 - Present
• Create individual business branding collateral for Financial
Advisor and Advisory Teams
• Develop industry compliant social media and client point of
sale material for the insurance and financial services industry and
financial professionals
• Implement advisor marketing launch campaigns, evaluate
performance metrics. Evaluate and integrate existing client
marketing programs to targeted markets